Sunday 28 December 2014

Copy Writing Tips You Can Take To The Bank


What if you knew secret writing tips? What if you could use them to open locked doors in your prospect s mind, get them to loosen the purse-strings, practically hypnotize them into handing you cash? There really are such secret copy writing tips. And they are often so obvious, many copywriters forget about them. Or ignore them. Or do not pay enough attention to them. No, it s not having great bonuses. No, it s not crafting the world s best headline. No, it s not loading the sales letter with testimonials. Instead of telling it to you straight out, let me share a little story. Rolex Watches and Web Copy Writing Tips Many years ago, there was an ad in magazines for a Rolex watch. In great detail, the ad explained what went on beneath the dial with beautiful pictures showing dozens of interlocking ratchets, with wheels within wheels. Each tiny, perfectly hand-crafted element was responsible for a critical function. They all integrated perfectly, worked in synchronicity, co-ordinated wond
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Saturday 27 December 2014

How To Write A Story


How to write a story? A story like one about FRED, the flat-headed flea It isn t that hard to learn how to write a story that captures a reader s interest and retains it. Just be interesting and have a message. Let s see how this story stacks up Fred was a flea. He lived inside a bottle. As a youngster, he was very eager to get out and see the world. He wanted to jump out of the bottle. So he tried to do it. At first, he couldn t jump very high. With practice and effort, he got better and was able to almost jump out. But the bottle had a cap! Each time he made an extra-powerful attempt, Fred would hit his head against it and fall back down. Jump BAM Fall OUCH! Over and over again. It hurt. And after it happened about twenty times, Fred sat down to think. He passed his hand gingerly over his head, and felt it. It Was FLAT! (That s how to write a story move from start to the first message ) Fred was shocked. What was he doing to himself? His head had changed SHAPE from the battering! Th
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Friday 26 December 2014

How To Make A Blog


Blogging is profitable. It s easier and more lucrative to make a blog on niche topics than going head to head against experienced competitors with deep pockets. The powerful information about how to make a blog in this report could be worth $100, $500 or even $20,000 to you if you act on it. All information is trimmed to the bone there s no fluff at all. You can read it in one quick sitting. What s even better is that the system it teaches is simple enough to be set up in just a few hours! Ready to begin? Step 1 Find Your Niche Pick your niche and keywords based on how you intend to profit from your new niche blog. If Adsense will be your primary profit center, then look for keywords that will pay you more money per click and that have good search counts and low competition (you ll learn details in any good keyword research tutorial). If you plan to make a blog to sell products or services as an affiliate, then look at those which pay out a fair commission per sale, and have a sales p
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Sunday 21 December 2014

The Writing Process For Non-Experts


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. The writing process.   How does that work? Surely you ve been curious.  Especially after hearing about many infopreneurs doing well, generating a steady income and building successful businesses writing e-books. And you wonder if you can begin to do this yourself, master the writing process, without knowing the first thing about how to write ebooks. More to the point, you re doubtful about it being possible at all unless you re an expert at the topic of your ebook. Read this article carefully because I m about to share with you the writing process to create e-books without being an expert! Step #1 Pick Your Topic The first step in the writing process is to select a topic. Since you re going to learn how about writing e-books without being an expert, there is very little restriction on your field of choice. If you plan to sell it for profit
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Saturday 20 December 2014

How To Write – The Fastest Way To Create E-Books


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. How to write?  That s a question many readers and subscribers ask after they hear about the promise of becoming infopreneurs. So let s talk about how to write.  I have written around 75 ebooks. Some of them are 300 pages long, others under 30 pages. Some sell for $197, others for $5. Some took me several months to write, others just a few hours. I m about to share with you the quickest, easiest way to create an ebook that you can master and then put into action to build your own empire of ebooks within a few short months. This is how to write for success and satisfaction! Ready to learn the secret ? Do Your Research Online If you don t have Internet access, go to a Net cafe or public library that lets you use the Web. Look on the big search engines for information on your topic. Go to Amazon.com and search for titles on the subject you are
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Friday 19 December 2014

Who Will Buy Amazon Books On Kindle?


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. Amazon books Kindle stores sell have opened up a vast, global, growing marketplace  with explosive growth of bookselling over the Internet. And this hungry market is full of people who buy stuff especially information products like Amazon books Kindle. Ebooks are the most frequently sold form of information product across all ecommerce portals, and there s good reason for that. Who will buy Amazon books on Kindle online stores? Just about anyone who has a computer and Internet access is a prospect who may buy Amazon books on Kindle stores online. The frequency, budget and topic area of such purchases may vary, but ebook sales are exploding with the advent of new technology and the entry of new consumers into the market. There are a few specific categories of people who buy Amazon Kindle ebooks online that you as an infopreneur need to addre
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How A Ghostwriter Can Help You Sell Ebooks


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. It s every infopreneur s dream to hire a ghostwriter and make money selling ebooks. Sadly, for many infopreneurs, it will remain only a dream. And the reason for that is simply that they spend too much time thinking and planning and dreaming, but very little taking action to find and hire a ghostwriter. The first step to make money selling ebooks is to have an ebook you can sell. Read that again.  You must have an ebook, even if it s only one that a ghostwriter created. There are 3 ways you can get ready to make money selling ebooks starting from scratch. One is a bit harder than the others, but may better fit your plans, skills and needs. Write Your Own Ebook You can choose to make money selling ebooks that you create yourself (intead of hiring a ghostwriter to write for you). It is an easy route to follow if you are comfortable writing, h
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Thursday 18 December 2014

Creating A Blog To Acquire Influence


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. Creating a blog is a great way to gain influence and extend your authority.  But you must do it right. Strident shouting from the roof-tops gets you a certain kind of attention. People look to see who s making such a ruckus but in annoyance or irritation, rather than with adoration or respect. Often, such attention is short lasting. Rarely does it lead to influence. And then, there is the silent, subliminal kind of influence that creeps up on you. It is earned not by in your face marketing, but from sure, steady, sustained value addition. An example may illustrate this better. Many years back, I became aware of a blogger named Yaro Starak. Can t remember how. I subscribed to his mailing list. Received some fantastic content about creating a blog. A lot of it was familiar because I had already been blogging for many years. I remember Yaro ou
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Saturday 13 December 2014

Content Marketing Institute


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. If there was a content marketing institute, their top course would be What Still Works In Content Marketing And Will Keep On Working? Welcome to the content marketing institute where we have a lesson on the topic ready for you! Having been involved in content marketing as an infopreneur for 15 years, I ve seen countless profit-spinning ideas come and go. A few were practical and worked well. Most were pie-in-the-sky dreams spouted by wishful thinkers who never really tried them out or achieved meaningful results from putting them to use (though many did profit handsomely SELLING the concept to others like the shovel-sellers did during the Gold Rush!) That s why I m really skeptical even cynical about anything new that comes down the spout. Years and years of experience have taught me a powerful lesson (just like this one from the Content Mar
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Two Approaches To Make Money Blogging


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. There are two ways to make money blogging and to profit from hot niche markets. You ve probably heard them before. What you haven t, though, are the finer points that can make either approach work – for YOU. First, understand this – the two ways to make money blogging are: Follow your passion Follow the money Let s talk about each of them.
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Friday 12 December 2014

InfoProfitz Informer 2014: Vol.2 Issue 24


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing.
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Thursday 11 December 2014

Viral Marketing : 7 Ways To Sell More Ebooks


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. Viral marketing to sell more ebooks is either child s play or practically impossible,  depending on whom you ask! Some people believe it cannot be done. The idea of getting paid for putting words into an electronic document and making it available for download from the Web just flies in the face of their experience or beliefs. On the other hand, savvy infopreneurs like you and me who under the power of a good viral marketing campaign are making money selling ebooks every day. The hardest part about this is making many sales. Any well written ebook can sell around 100 copies with fair marketing. Some can make 1,000 sales with a systematic and sustained promotion. But only few break this barrier and become mega-bestsellers. Almost always, these spread through viral marketing campaigns. Here are some tips for making money selling ebooks throug
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Saturday 6 December 2014

InfoProfitz Informer 2014: Vol.2 Issue 23


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing.
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Writing A Book Is NOT Easy!


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. I believe there are two ways of writing a book. One is mine, making a sort of musical comedy without music and ignoring real life altogether; the other is going right deep down into life and not caring a damn. P. G. Wodehouse Writing a book might be easy.  Writing a book that people enjoy, remember, and want to read again isn t easy.  Writing a book that s GREAT must be harder still. When I was a teenager, I read a fascinating novel. It stuck in my mind. But later, when I tried to find it to read again, I was out of luck. The book had gone out of print. For many years, I tried in vain to find a copy. At every book fair or bookstore I visited, I would ask for it (or look for it). It was one of the first things I asked owners of various circulating libraries I ve joined over the years. But always the answer was the same: It s out of print .
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How To Write A Novel


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. How to write a novel? Well, you can start by studying novels written by your favorite authors not merely reading them! As a student of fiction writing technique, and as I grapple with how to write a novel, I have been fascinated by how skillfully, smoothly and seamlessly authors like Chetan Bhagat introduce characters, flesh them out and fit them into a storyline in an amazingly brief passage. A Case Study In Writing A Novel See this example from The 3 Mistakes of My Life : But they are still better off than me and my mom. My mom runs a small Gujarati snacks business, and the little money I make from tuitions helps us get by, but that s about it. We won, we won the series 3-1 Omi repeated what he read on the TV screen. Of course, it would have been too much for him to express such original insight. Some say Omi was born stupid, while some sa
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Thursday 4 December 2014

Kindle Ebooks : How Are Best Sellers Written?


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. Many infopreneurs dream about writing best selling Kindle ebooks. You know, the ones that are ranked on top of the charts, sell hundreds and thousands of copies in a high-profile launch, and bring the author name and fame and glory as well as oodles of cash. Most infopreneurs feel that what makes best selling Kindle ebooks is quality of content, and that alone will guarantee them success in reaching best seller status. While quality is indeed important, it is by no means everything. We ll look at some of the behind the scenes activities that go into creating best selling Kindle ebooks. Best Selling Kindle Ebooks Generate Buzz The peer-to-peer networks that talk about the next hot launch on forums, through email, personal messaging and on ezine lists contribute largely to an ebook reaching best seller status. And such buzz does not automatica
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Wednesday 3 December 2014

Kindle Store : 6 Easy Ways To Sell More Ebooks


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. Writing an ebook to sell on Amazon s Kindle store is hard work for many infopreneurs. They stick it out because of the pay-off selling many copies and earning rich rewards. One way to sell more ebooks on the Kindle store is to find more customers. It is possible, but hard work and often expensive.  The smarter and easier way to sell more ebooks is to sell more of them to each customer! Sound strange? You ll understand better after reading this article. I ll show you 6 ways to leverage the networks and resources of others to leapfrog to ebook best seller status on the Kindle store. Sell Ebooks on the Kindle Store through Bundling It matters little to you whether you sell your ebooks as a standalone copy to one customer, or as part of a bundle or package of other ebooks, software, audio and other material to a group of people. By bundling tog
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Easy Guide To Marketing Automation With Email Autoresponders


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. I had just finished reading an ebook about marketing automation when I opened my inbox to find 5 email messages from someone named Jeff. All had been sent within minutes of each other. Curious, I read them. The first was feedback on one of my ezine marketing ecourses. The others were confused notes from someone surprised to be receiving the same message from me repeatedly. In the last one, Jeff had written: Why do you send the same thing again? I wonder if I am missing the written message somewhere, or if you may have fainted with your finger on the send button. Wake up! For a moment I scratched my head, puzzled. Then it dawned upon me. Jeff was replying to my auto-responder email address, and not realizing that he was receiving an automated email message, he was actually replying to each one! Funny? Not if you re in Jeff s place. It seems l
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Tuesday 2 December 2014

Business Strategy : Plan Your Back-Links


Other articles on the InfoProfitz blog at Info Profitz can help you turn words into wealth through email marketing, blogging and self publishing. One of the major aspects of your business strategy that determines your website s ranking on search engine is the number and quality of back-links from other related sites. All other things being equal, a site with more back-links will rank higher than another which has fewer. In the dim past, where there was precious little competition for back-links, it was relatively easy to get powerful links from authoritative properties online.  That s no longer true.  Today, you will need a business strategy that makes acquiring back-links an integral part of your online marketing plan. Resources must be allocated.  Effort must be invested.  And time must be budgeted to gain back-links and for their effect to kick in. There are many nuances to getting back-links, such as varying the anchor text of your links, and building them up over time in a na
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